A brand is what sets you apart from the rest of the world. A brand is what people will remember most about you, your business, or your product. Some of the largest corporations thrive off of their own brand and the reputation it has built behind it. YOU can thrive off of your own name by building a good reputation and following. Once you figure out that you are your own brand, your being will bring you the greatest amount of success…or failures depending on how you build your brand. So ask yourself, “WHO are you?”, “WHAT do you contribute to this society?”, and “WHY do people like you?”. This is the beginning to establishing the brand [You], and figuring out what your strengths are and how you can utilize them to be the best [You] and channel your weaknesses. Think of your brand as something one would buy because they know it, trust it, and the most successful people endorse it. I am Deja Starr, a student, daughter, sister, and friend. I contribute my creativity and service to society. People like me for my ideas, complexity, innovation and peaceful energy. I’m interested to see what all of you have to say about your own brand! Don’t be afraid to share, comment below.